In 2021, Brazil became the second country with the most cases of Covid-19 in the world. More than 650.000 were gone
leaving so much pain for families and friends. So we had to make everyone remember: not the numbers, but the people behind them.
We created an artistic-driven memorial that turned Covid statistics into living memories helping Brazilians to overcome their grief.
A live digital space that influenced and shifted the media coverage of the crises engaging celebrities all over Brazil.
Headline: Lives that can’t be numbered.