Otávio
Mastrogiuseppe
_(11)9.9945.6286 ︎
_creative director ︎
_creative copywriter ︎

_based in São Paulo ︎

_we
_modal
_tradersclub
_wmccann
_africa

_sapient ag2
_betc/havas
_publicis brasil
_nbs
_santa clara


Hi, I'm Otávio. But you can call me Tavinho.


A Brazilian creative with an EU passport (Italian citizenship), currently living in São Paulo - Brazil.
I’ve been working as an integrated copywriter in worldwide communication companies for the past 14 years.



Experience


After starting my career at SantaClaraNitro, I joined Publicis Brasil, followed by BETC/Havas where I’ve worked for over 5 years. Then, I decided to experience a 100% digital agency, Sapient Ag2. After that, I worked as a senior copywriter at Africa and, right after, at WMccann/Commonwealth for 2 years. Until I was invited to be a Creative Manager at Tradersclub, a startup in the financial market. My next stop was at Modal, a digital bank, also as a Creative Manager. Right now, I'm working as a Creative Director at We, a Brazilian independent agency, developing strategies and creating special projects for several clients from different markets.

I have over 14 years of experience in integrated campaigns - traditional and digital advertising -, and social media and creative strategies for global and local brands. 

My skills allow me to lead a team, drive creative insights, plan a campaign, develop its strategy, and conceptualize creating ideas for all kinds of media.


Some clientes I have worked with: Chevrolet, Modal Bank, Lupo, EMS (Pharmaceutical Industry), Citroën, Coca-Cola (Coke), BB Insurance, Braskem, FOX Channels, Reckitt Benckiser, Vivo, L'oreal, Ambev (Brahma), Danone, Shopee, Nycomed (Neosaldina) and Walmart.


Honors & Awards


CANNES LIONS          
3 Shortlists, 2024  
1 Shortlist, 2022                                                                                                                    
1 Shortlist, 2015
1 Shortlist, 2014


THE ONE SHOW
3 Shortlists, 2024
1 Shortlist, 2015
1 Shortlist, 2014


NY FESTIVALS
3 Finalists, 2024
1 Finalist, 2014


EL OJO
1 Silver, 2025
2 Shortlists, 2024

1 Shortlist, 2017
1 Bronze, 2015
1 Gold, 2014
1 Shortlist, 2013
1 Silver, 2012
1 Shortlist, 2011


FIAP
1 Silver, 2024
1 Bronze, 2024
1 Shortlist, 2017
1 Shortlist, 2016
1 Silver, 2015
1 Silver, 2012
1 Bronze, 2012


CLIO AWARDS
1 Gold, 2025
1 Bronze, 2025
1 Silver, 2024
1 Bronze, 2015
1 Shortlist, 2015
1 Shortlist, 2014
1 Shortlist, 2013


CCSP (São Paulo Creative Club)
2 Shortlists, 2025
1 Shortlist, 2024

1 Bronze, 2017
1 Bronze, 2016


EFFIE AWARDS
1 Silver, 2017

LUSÓFONOS CREATIVITY AWARDS
2 Grand Prix, 2024
3 Golds, 2024

WINA
1 Gold, 2024
1 Silver, 2024
1 Bronze, 2024

1 Honorable Mention, 2024

THE DRUM AWARDS
1 Silver, 2024

ABEMD (Brazilian Direct Market Association)
1 Bronze, 2017
1 Gold, 2016


ABRIL ADVERTISING AWARD
1 Finalist, 2012
1 Finalist, 2011


Work featured in advertising and design blogs such as Adage, AdsoftheWorld, Adeevee, Mashable, BestAdsonTV, Fubiz, Coloribus, Abduzeedo, Welovead, etc.